Leading Car Retailers Are Reaping Serious Benefits From Online Marketing

Why Should Auto Retailers Use Online Marketing Rather Than Offline Advertising?

‘Over 75% of consumers when searching for the nearest local car retailer start their research online’ – (Jim Rucker- TK productions-chief marketing executive. July 2009)

‘When searching for a car retailer consumers use search engines 3 times more often than TV, radio, and newspapers … combined!’ (-2009)

Major car retailers no longer see a policy of injecting huge amounts capital into traditional means of offline advertising as the best avenue of promotion. Many are are now focused on an interactive internet marketing strategy. This year Fords main marketing aim has been to bolstered their online presence which has seen websites, online ads, and social media meshing with their product line and positioning. Other leading automobile companies are following this trend as CMR interactive noted and has listed Toyota, Honda and Ford amongst the top ten spenders on online marketing.

Car companies can use social media applications and blogs and to move closer to customers gain more interest in their services and brand as well as gaining a better understanding of their customers needs. Car retailers have also seen and noted the importance of an interactive engaging website. In bids to gain and retain customer attention online motoring companies have become more creative, for example Ford have created and posted on their website a video version of the Ford story. As a result of their online marketing focus, Ad Age reports that the number of qualified buyers who planned to buy a Ford jumped 16% from 2008 (econsultancy)

Car retailers who are market leaders in sales generated via the Internet, share an approach that has revealed some common practices that are critical to a successful Internet strategy. Number one amongst these best practices is taking the time to develop and …

New Auto Loan – How to Get Automobile Loan With Low Payment Rate Without Credit Check

If you need new auto loan with low repayment rate without credit check, you need to apply with the lenders in your state. Most times it is difficult to find the auto lender that will access and approve your application without credit check. But if your credit score is poor, you need to know how to find the lender that will finance a new car for you without cash deposit and without credit check.

Most time people believe that they can not get auto loan with their poor credit record. There are so many automobile loan companies online, all you need to do to get the car you need is to locate the financier in your state and apply for their service. With financiers in your state, you will get the fastest service for auto loan application despite you credit status.

It is very easy to apply for automobile loan online, all you need to do to get the car you need is to find a financier in your state and apply for their service. If you get the car financiers in your state, you will get the best rate for your application and you will get the best service and faster approval for new auto loan.

If you want new auto loan and you don’t want your application to be rejected, you need to apply with just one online company. If you apply with more than one online company, your application will be rejected in both companies. So you have to apply with just one online company and wait for their confirmation instead of filling another form with another company.…

ASE Certification for Auto Technicians

The ASE certification for auto technicians is extremely important. No matter what you get fixed on your vehicle you should always get it done by a mechanic that is ASE certified. If you do not, then you run the risk of getting your car broken in a way that cannot be repaired. If an auto technician does not know what they are doing, then they could cause you to be on foot for a very long time. An auto technicians job is not an easy one, they need to be certified if they want to get a job at most shops. However, anybody can work out of their own garage.

The Importance of it

The ASE certification is extremely important. This means that they have gone to and completed the necessary classes that have to do with the skills that they need. They will be taught how to do everything necessary on a vehicle. Everything from changing the oil to fixing a transmission will be covered in these courses. There are a lot of things that can go wrong with a vehicle. This is why you need to know that the auto technician that you take it to is prepared for every possible scenario.

What it Means

If an auto technician has been ASE certified, then they can get a job at most auto repair shops. All auto repair shops will require for every single one of their technicians to be certified. They will sometimes have specialty mechanics for special jobs but the rest of them will be able to handle most any general problem that will come their way. ASE certification means that they are skilled and knowledgeable in just about anything that can go wrong with just about any vehicle.

Look for it

It is so important to …

Car Theme Party Ideas for New Grads of Automotive Schools

Graduation day is upon you. Soon, you will be forced to separate from all the wonderful people you have met on your auto mechanic course. Automotive schools can help mark this bittersweet transition by hosting a party for new graduates, before they disperse into the big wide world of life after automotive technician training. Suggested theme: cars.

Music for Auto Training Schools Graduation Parties

There are so many songs – new and old – about cars. Have fun with your choices. Hire a DJ or ask a student volunteer to draft a car-themed playlist.

Some ideas of songs for a brand new auto mechanic: ‘Course, you’ll have your own suggestions.

  • Anything by Mike and the Mechanics
  • Melancholy Mechanics by the Red Hot Chili Peppers
  • Riding In My Car by Woody Guthrie
  • Get Outta My Dreams, Get into My Car by Billy Ocean
  • Behind the Wheel by Depeche Mode
  • Mustang Sally, you choose your favourite version
  • I Drove All Night by Cyndi Lauper
  • Little Deuce Coupe by The Beach Boys
  • Big Yellow Taxi by Joni Mitchell
  • Pink Cadillac by Bruce Springsteen
  • Little Red Corvette by Prince
  • Mercedes Benz by Janis Joplin
  • My Hooptie by Sir Mix-a-Lot
  • Drive Like I Never Been Hurt by Ry Cooder
  • Safe and Sound by Hawksley Workman
  • Attire for Automotive Colleges Graduation Parties

There are different approaches you could take to dress code, depending on the desired vibe. One suggestion is to mix it up:

  • Black tie and trucker caps
  • automotive technician training coveralls and top hats
  • Ambiance for Auto Training Colleges Graduation Parties
  • silently project Steve McQueen race scenes onto the wall
  • hang black and white racing flags around the bar
  • have the emcee speak into a CB radio
  • write “pit stop” on the bathroom door
  • Food for Automotive Colleges Graduation Parties
  • combine peanuts, cereal squares

What Will be the Cleverest Gadgets for your Auto?

Today’s car or truck market place makes it possible for you to purchase from a vehicle accessories site, items that will improve your security, are practically invisible and add enjoyable to driving. Many of these clever gadgets is often installed by your self or purchased from the car accessories web site at the dealership if you acquire your car. As persons drive much more and for longer hours some gadgets cease to become a luxury and turn into additional of a necessity, but some accessories are just cool to possess just to show off and impress your family and buddies.When acquiring your auto look for accessories that may be installed on site, such as the rear-view camera that delivers the driver with a 360 degree view on outdoors situations about the automobile. While this has been around to get a whilst technologies has improved it to incorporate night-vision, Blue-tooth, recordable video and built-in GPS.

For anything that is cool, also as clever; the self-parking method is a gadget that is definitely worth thinking of. It takes the pressure out of parallel parking with just the push of a button plus a foot on the brake. The program utilizes the power steering system although you handle the speed, shifting of gears as well as the stopping. Depending on the car or truck model, sensors are placed around the front and rear bumpers, however, the program may well comprise of cameras or radar mounted on the bumpers to detect objects.

For those that are really into their tech gadgets, the GPS Viper Smart Begin for iPhone presents you a clever strategy to hold track of one’s car from a distance. Every thing is controlled from your iPhone, this includes characteristics like starting the car, opening and closing your vehicle windows, locking …